Day 4 of 7 AIs I use as a PM:
Otter.ai.
User interviews are one of the most underrated parts of product.
Not because users tell you exactly what to build.
They don’t.
But because they reveal how people think.
What they avoid.
Where they hesitate.
What they repeat.
What they say casually that actually matters.
The problem?
If you’re busy taking notes, you’re not fully listening.
That’s where Otter helps.
I use it to capture conversations so I can focus on the person.
Their tone.
Their pauses.
The moment they get excited.
The moment they get confused.
The exact phrase they use to describe the problem.
Those things matter.
Because great product insights usually don’t come from the first answer.
They come from the follow-up.
“Why?”
“Tell me more.”
“What happened next?”
“What did you do instead?”
Otter gives me the transcript later.
But the real value is that it lets me be present during the conversation.
For PMs, that’s huge.
A transcript is not the insight.
The insight comes from noticing the pattern behind the words.
AI captures the conversation.
The PM still has to understand the human.